When Handi Hire, a Totton-based tool and equipment hire company, first contacted JNB Marketing, they were struggling with a fragmented social media presence. Multiple inactive or outdated accounts, inconsistent posting, and no clear strategy were limiting their reach online.
We started by locating and regaining access to several lost or inactive accounts. Once this was complete, we connected their Facebook and Instagram pages, creating a single, unified brand presence across platforms.
From there, we built a structured social media content plan with a clear schedule of what products and services to promote each week. This included:
Promotional Posts
Customer Job Stories
Instagram Stories & Reels
Graphic Designed Product Images
Copy and Content Creation
Everything—from imagery to captions—was created and managed by JNB Marketing to keep the feed active, engaging, and on-brand. (Check out their social media now to see the transformation!)
Handi Hire had an existing website built using a specialist hire CMS. After gaining access, we conducted a full audit and presented a strategy to enhance SEO performance.
With over 200 listed products, our goal was to improve each product’s ranking in search results. We focused on:
SEO-Friendly Meta Titles & Descriptions
Clean URL Structures
Image Optimisation & ALT Text
Unique Product Descriptions
Dedicated Local Landing Pages
Internal Linking for Related Services
Rather than tackling everything at once, we prioritised their most searched and hired tools. Our SEO service is delivered via a monthly subscription, allowing Handi Hire to spread the cost while still seeing immediate value.
We also took over the management of their Google My Business profile. With regular updates, image uploads, and keyword-rich posts, Handi Hire has already seen a 30% increase in profile views in just the first month of working with us.
As reviews increase and our optimisation continues, their local visibility is only set to grow.
✔️ Unified and active social media presence
✔️ Clear, professional marketing content
✔️ Higher visibility on Google Search & Maps
✔️ Early ranking improvements for top products
✔️ 30% increase in Google Business activity
If your business is in a similar position and you’re ready to improve your online presence, get in touch with JNB Marketing today. Whether it’s SEO, Google optimisation or full social media support—we’ll handle it all so you can focus on what you do best.
If your business needs a professional online setup like this, contact JNB Marketing today. From website design and content writing to social media and Google optimisation – we handle it all.
